ICF Flow Business Leadership Coaching Certification Overview
Includes Modules 1–5 of the ICF Flow Business Leadership Coaching Program – the foundations training required for both Level 1 and Level 2 ICF certification pathways
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BECOME A CERTIFIED BUSINESS LEADERSHIP COACH AND CREATE IMPACT EVERY DAY
To become a certified business leadership coach for executives, managers, or emerging leaders, you must adopt a new perspective—one that integrates business strategy with human potential. In today’s world, business coaching must look beyond profits and into the heart and science of leadership. Executive coaching, business coaching, and leadership coaching are no longer optional—they are essential for success.
At FLOW, our coaching philosophy for creating effective and sustainable impact is rooted in the belief that—whether in a large corporation or a small business—we can no longer separate the individual from their work. That’s why our business coach certification curriculum teaches you to coach the whole person.
Our Proven Approach: The 5-Step Flow Coaching Methodology
Grounded in Positive Psychology and the Flow model, our comprehensive business coach certification program equips you with the core elements of business coaching to support managers, executives, and corporations—fully aligned with ICF Standards and the Code of Ethics. You’ll master the art of guiding professionals toward higher performance, better decision-making, increased productivity and focus, and breakthrough results.
Learn from the Best—Industry-Leading ICF PCC & MCC Credentialed Expert Coaches
This program is led by expert ICF PCC and MCC credentialed business leadership development and executive coaches with over 15 years of industry experience. You’ll gain business coaching-specific tools, strategies, and methodologies that empower you to coach executives, managers, corporate professionals, leaders, and business owners. Through hands-on peer coaching, you’ll gain the real-world experience, confidence, and competence needed to drive meaningful change.
Why Business, Executive & Leadership Coaching Matter More Than Ever
Research shows that only two out of five businesses succeed. So, what sets the successful ones apart? They invest in executive, leadership, and business coaching to move their vision forward. The right business coach makes all the difference.
Your Future Starts Now
Unlock limitless potential—for yourself and those you coach.
The ICF Flow Business Leadership Coaching Certification takes you to ICF LEVEL 1/LEVEL 2 Certification (ICF ACC and PCC)
60
hours
The ICF Flow Business Leadership Coaching Certification Program provides you with 60 ICF Core Competency Training Hours that count towards your ICF ACC and PCC credentials.
The ICF Flow Business Leadership Coaching Certification (Modules 1-5) program is designed for success:
Start your business leadership coaching career off right with:
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Learn from masters of the industry
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Flexible scheduling with live, interactive classes
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Real-time coaching demonstrations and classroom practice
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Invaluable peer coaching opportunities
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Access to a supportive, global coaching community
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FREE downloadable resources and coaching forms
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Complimentary coursebook (valued at CAD $54.99)
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Written assessment to prepare you for ICF’s Credentialing Exam
Share Your Success
You will receive your digital certificate upon completion of this course. Share your achievement with your network.
The 5-Step FLOW Coaching Methodology
Our 5-module program offers a clear, step-by-step pathway to help you build the skills and confidence needed to become a successful business leadership and executive coach.
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The Awareness Step: Gain a deep understanding of what professional coaching is and isn't, and navigate the Architecture of a FLOW Coaching Session.
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The Motivation Step: Learn motivational levels of Positive Psychology, and the Flow model.
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The Creative Planning Step: Learn FLOW’s creative tools and strategies to coach the conscious and subconscious states of a whole person.
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The Achievement Step: Practice coaching your clients and help them move beyond their limiting beliefs and remove barriers to achieve what is truly important.
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The Focus Step: Learn to coach to help your clients stay focused on what is truly meaningful. Learn to discipline yourself on the path to becoming a successful coach.
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Program Overview in a Nutshell
Live Online Group Classes & Peer Coaching
- Connect to a global village of equally motivated peer coaches
- Direct access to PCC & MCC credentialed mentors
- Build a strong understanding of ICF’s core competencies through FLOW coaching methodology
- Business leadership skills and peer coaching support
- Get the comfort of knowing you aren’t alone, and the FLOW community will be there to support you
Become a Success Partner
- Dig deep into the psychology of understanding motivations, positive psychology, the Flow model, and neuroscience to coach the ‘whole person’
- Learn to leverage the flow states to achieve real results
- Learn to coach the whole person, not the problem
- Coach your clients through the stages of strategy, planning, designing, implementing, and impact
- Deepen your coaching presence by integrating, doing, being and having
Build Confidence with ICF Certification
- Program completion provides you with 60 ICF Core Competency Training Hours that counts towards ICF ACC and PCC credentials
- Written assessment at the end of the program facilitated by FLOW evaluators
- Receive an FCBC (Flow Certified Business Coach) e-Badge to elevate your status as a professional business leadership coach
- The confidence knowing that you have the certification to back up your professional business leadership coaching skills
Opportunities to Coach Real Clients
- We offer opportunities to participate with FLOW’s various partnerships and community outreach programs
- We can help you build your coaching hours
- Experience what a coaching relationship is like in real life
- You will receive supervision and mentoring from our faculty during your participation with coaching projects
- Build your coaching network, work with real clients, and make lasting connections with other coaches